'RoboCop' Viral Campaign Reveals The New ED-209

That image above is a shot of the redesigned ED-209 automated security sentry drone from OmniCorp — you may remember the original ED-209 as the roaring, bullet-spitting hulk that went haywire in a boardroom demonstration and lead to the funding of RoboCop. (The funding of the fictional project/character, that is, not the funding of the original film.)

This image and the video that lies below the jump were revealed today as part of the early viral marketing campaign for Jose Padilha's new RoboCop, which will star Joel Kinnaman, Gary Oldman, Samuel L. Jackson and Hugh Laurie. The film is set for August 9, 2013, but you can see the new ED, and seemingly a tease of RoboCop, below.

Those with a keen memory for the original film will note that the video below seems to position ED and RoboCop as complimentary technology, rather than competing interests. So that's a bit different than what we saw in the Paul Verhoeven movie. Wonder how that factors in to the new take?

Here's more info from the OmniCorp site:

For a half-century, these words have set the framework upon which OmniCorp has aimed to build a brighter world.

We don't do passive technology. At OmniCorp, our solutions generate a beacon of safety that we shine upon on the dangers of the day. No matter the obstacle – political, cultural, philosophical – we pursue our convictions around the globe to secure peace of mind at home. And when this requires bold new direction, we never allow doubt to shrink our duty. When your quality of life is in the balance, our leadership team will tip the scales.

Our products have elevated your lives. Our people have inspired your future. Our passion will always be at your side.